In the world of digital marketing, copywriting is integral to almost every digital service, from SEO to website development to email marketing campaigns. Copywriting is the art of skillfully writing text (referred to as copy), typically for marketing purposes and used to sell a product or service, boost brand awareness and convince a specific audience to take a predetermined action. Copywriting is more than simply putting words together. It’s about creating interesting, appealing text that achieves a marketing goal. Crafting creative, cleverly-written copy requires skill, time and an excellent command of the language. As a digital agency, you should seriously consider whether it’s time to outsource copywriting for your clients. 

White Label Copywriting Is A Huge Time Saver For Your Agency

Writing copy for your clients takes up a lot of your digital agency’s time and resources, especially if you are taking care to produce high-quality copy. A professional copywriter will deliver well-written copy to you faster than you could write it yourself. By outsourcing copywriting to a white label partner, you can use your valuable time to focus on your agency, signing new clients, delivering other services and growing your agency. 

Present Your Clients As Experts In Their Field

As a digital agency, you likely represent all kinds of clients specialising in several fields. By outsourcing copywriting to professional copywriters, you can be sure that the text delivered will be well-researched and relevant to your client’s industry. A white label copywriter can write blog posts and articles on your client’s behalf, sharing important information and thoughts on industry topics, painting them as a reliable expert to approach.

Outsourcing Copywriting Gives Access To Expert Professionals At A Low Cost

Hiring a professional writer with relevant writing experience is going to be costly. An expert of that calibre will have a pricey salary, not to mention benefits and other costs associated with a full-time hire. When you outsource, you can access professional writers at a fraction of the cost since you would pay the agency a set rate.

Scale Your Digital Agency With White Label Copywriting

If your digital agency doesn’t offer copywriting as a service, working with a white label partner allows you to do so without any additional effort or staffing on your part. With a white label partner, you can scale your business and become a full-service agency.

Looking To Outsource Copywriting For Your Clients? Globital NZ Can Help

At Globital NZ, we work alongside digital agencies in need of our white label services for their clients. We offer a range of services from white label SEO copywriting, white label website development, white label social media management and more. So if you’re looking for expertly written copy for your clients’ email marketing campaigns, social media, blog posts, websites, landing pages, pay per click campaigns, articles and more, we can help. To find out more about what we can do for you, get in touch at support@globitalmarketing.